Head of Marketing
We are looking for an experienced Head of Marketing to define and execute strategic marketing initiatives for Rank Math, the popular WordPress SEO plugin.
Are you passionate about creating marketing strategies that drive brand awareness and revenue growth? Do you thrive in the dynamic world of tech and SaaS, leading teams to achieve product adoption and customer engagement? If so, this position is for you!
RESPONSIBILITIES:
- Develop and implement marketing strategies aligned with sales and revenue goals.
- Lead and mentor a team of 5 marketing experts in SEO, content, video, and communication.
- Plan and execute data-driven campaigns across multiple channels.
- Optimize user onboarding and customer journey to drive product adoption.
- Manage the marketing budget, ensuring ROI.
- Collaborate with the affiliate and partnerships team to improve product positioning and drive sales.
- Monitor market trends, competitors, and user feedback to inform marketing efforts.
- Analyze performance metrics and present insights and recommendations.
REQUIREMENTS:
- Proven experience in marketing SaaS/tech/ecommerce products on a global scale.
- Strong understanding of SEO and digital marketing.
- Exceptional written and verbal communication skills in English.
- Data-driven mindset with strong analytical capabilities.
- Experience leading and managing high-performing teams.
- Familiarity with the WordPress ecosystem is a plus.
SKILLS:
- Strategic planning and execution
- SEO and content marketing
- Team leadership and collaboration
- Data analysis and performance tracking
- Creativity and problem-solving